Executive Director, CAUCE North America
Joined on September 15, 2003 – Canada
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It is inconceivable that anyone within viewing distance of a television or computer screen this week doesn't know about the disaster in Haiti. As of this writing, 50,000 bodies have been collected from the streets of Port-au-Prince. Millions of people, a number our brains simply aren't equipped to deal with, are now homeless. Help is needed now, and will be, for a very long time. more»
CAUCE, the Coalition Against Unsolicited Commercial Email, has looked back at the notable events of the last decade in our industry. Each year/link in the post explodes to a discrete blog entry with a month-by-month break-out of notable events. more»
Two friends of mine wrote pieces today about reputation, one about email, the other about real-life stuff. I think they are strangely, tangentially yet inextricably linked. Laura Atkins, email specialist and part-time meteorologist at Word to the Wise aggregated a series of posts about a storm gathering on the email front. Receivers and filter-makers are up in arms about the crappy mail streams they see coming to them from ESPs, email service companies providing sending services for clients of various pedigrees. more»
Over the past few years, we have seen a plethora of over-hyped articles in the popular press and blogosphere crowing wrong-headedly about how 'email is dead'. Social networks like Facebook and Twitter, new and as-yet unproven technologies are the supposed death-knell for our old reliable friend, e-mail. I wrote about the rumours of email's death being exaggerated back in 2007 in response to such inanity. Since then, we've seen such a cornucopia of silliness of the 'Such & such is killing email' variety that Mark Brownlow compiled a bunch of articles, and their rebuttals at his excellent site... more»
As readers of CircleID have seen, there has been a lot of activity (for example, Michael Geist's "Canadian Marketing Association Attacks Anti-Spam Bill"), as the final votes of C-27 grow nearer. The history towards getting a spam law passed in Canada has been a long one. For years, CAUCE encouraged legislators to undertake this important work... Fast forward a few years, and a few governments, and suddenly we have a law tabled in the House of Commons... more»
I recently read an interesting blog post over at Word to the Wise, about Delivery Emergencies. Laura Atkins makes the point that many email emergencies are a result of poor planning, or an error on the part of the sender... Fortunately, most people grow out of their college fraternity phase, and the same applies to most email senders. As folks become aware of industry standards and best common practices, they adapt their mailing paradigms to what is expected of them by receivers, and recipients. more»
CAUCE just posted a blog entry about C-27; we will be speaking to the Industry, Science, and Technology committee reviewing the bill this afternoon. The meeting will be webcast starting at 15:30 eastern... more»
As you may know, there are two laws currently being discussed in Canadian legislative assemblies: Senate Bill S-220, a private member’s bill with private right of action and criminal remedies; Parliamentary Bill C-27, tabled by the government, with private right of action, coordination between various enforcement agencies... more»
Working in the anti-spam and online malware fight can be depressing or at best invoke multiple personality disorder. We all know things are bad on the net, but if you want a dose of stark reality, check out Brian Kreb's fantastic 'Security Fix' blog on the Washington Post site... Speaking to an old friend who asked me what I was doing these days, I recently likened the fight against this relentless onslaught to having one's pinky in a dyke, and there are days when I don't even think we have a dyke! more»
The following speech was prepared with the intention of using portions of it during the FTC Spam Summit, but CAUCE was not given the opportunity to participate due to time constraints... "I am here today to question. Yesterday we heard how the tenor of the discussion about spam became more mature. How, in the period of time that has elapsed since the last summit, things have developed as an industry. That may be true, but I question if the discussion at hand here this week is truly a big tent effort. I see few anti-spammers here..." more»
For some time now I have contended that Confirmed Opt-in, 'COI' is dead, or at the very least on life support. It certainly is not a major factor in the continued relation between sender and receiver; that relies far more heavily on the ongoing and historical reputation of the mailer and the mail stream. Proof of permission doesn't scale; end-users complain all the time, but it is rare if not impossible for a receiving site to request proof when an end-user complains, then the receiver complains to the sender, and the sender says that permission was actually in place. Much more commonly, the sender unsubscribes the address and moves on, permission or not, since the subscriber doesn't want the mail any more. But then, I recently had two eye-opening experiences... more»
Recently, I wrote about the Spamhaus Policy Block List (PBL), suggesting senders encourage their network/connectivity service providers (whomever they lease or purchase IP addresses from) to list their illegitimate email-sending IPs as a step towards improving the overall email stream on the internet. The initial PBL was seeded with listings from the Dynablock NJABL ("Not Just Another Bogus List"), which at the time of the cut-over was at more than 1.9 million entries... more»
The historical development of spam fighting is allowing computer-aware criminals to take the upper hand in the fight against what has now evolved into a completely technologically and organizationally merged threat to public safety. If we do not change our strategic approach immediately, the battle, indeed even the war may be all but lost... Of late, much has been said in the popular and computer press about a vector that is annoying, but hardly critical in nature: 'Image spam'. Spammers have jumped on the new technology of 'image-only' payloads, which morph one pixel per message, rendering them unique, and traditional check-sum blocking strategies ineffective... Fortunately this fraudulent stock-touting scheme leaves a paper trail that has allowed for some successful prosecutions in the latter half of the year. Stock spamming, while popular at present time is likely to decline as legal actions increase... more»