Director of Product Marketing at MarkMonitor
Joined on April 24, 2009 – United States
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Elisa Cooper is a director of Product Marketing for MarkMonitor. Over the last 8 years, Elisa has worked closely with Fortune 1000 corporations to define and develop market leading domain management and brand protection solutions. Elisa also serves as a senior domain name consultant working with corporations on portfolio consolidations, domain name strategy and online brand protection.
For those closely following the ICANN Meeting in Nairobi this week, the EOI (Expression of Interest) model seemed like a foregone conclusion. In fact, ICANN had scheduled a webinar on March 18th to explain the process despite the complaints of the community and large-scale disagreement amongst proponents of the EOI. more»
At the beginning of last year, MarkMonitor participated in VeriSign's beta program to test server-level protections which were designed to mitigate the potential for unintended domain name changes, deletions and transfers. When VeriSign finally released their Registry Locking Program to all registrars, I expected to see the owners of highly trafficked sites flocking to this new offering. However, after a review of the top 300 most highly trafficked sites, I was shocked to uncover that less than 10% of these valuable domains were protected using these newly available security measures. more»
To say that it's been quite a year in the world of domain names would be an understatement. From compromised country code Top-Level Domains (ccTLD) registries, to the delay of new generic Top-Level Domains (gTLDs), some of the events of the past year have been surprising, while others could easily have been predicted. Regardless of whether you could have seen these coming, please find below my list of 2009's most important domain name events...at least, as I see them. more»
All indications from the ICANN meetings in Seoul are that significant delays for the release of new gTLDs (Generic Top Level Domains) are expected. According to Rod Beckstrom, ICANN's CEO, new gTLDs will be made available when, "we've adequately addressed the important issues that are on the table." These important issues include efforts to address malicious conduct, root scaling, economic analysis, trademark protections, and vertical separation as related to the new gTLDs. more»
In 1999, the Internet Corporation for Assigned Names and Numbers (ICANN) developed a policy to resolve disputes between trademark owners and registrants of domain names. This policy, the Uniform Domain-Name Dispute Resolution Policy (UDRP) was made available for disputes concerning an alleged abusive registration of a domain name. In the past 10 years alone, more than 16,000 disputes have been filed resulting in more than 10,000 domain name transfers. more»
On September 23, ICANN's Chief Operating Officer, Doug Brent was asked by ranking members of the U.S. House of Representatives Judiciary Committee why they were continuing to move forward with the launch of new gTLDs when they had not yet been able to resolve complaints. Brent stated that Internet users have long called for the expansion of new gTLDs and that winners of new gTLDs would have to abide by a lengthy set of rules. Brent went on to say that "ICANN did not casually think this plan up." more»
For years, corporate domain name administrators have scoffed at every new second-level and third-level country code Top-Level Domain (ccTLD) liberalization, and rightly so. Until recently, most had continued the practice of registering significant numbers of variations, misspellings and typo-squats. While I have never encouraged the practice of registering every variation in every geography, as this becomes prohibitively expensive over time... With what seems to be the imminent launch of hundreds of new TLDs as a result of ICANN's new initiative, companies appear to be saying enough is enough, and meaning it. more»
With the recent attacks against high-profile New Zealand domain names including Coca-Cola.co.nz and F-Secure.co.nz, fingers are naturally pointing to Domainz, the registrar of record for these domains, as the party responsible for this lapse in security. While domain name registrars certainly need to ensure the security and stability of their systems, domain name registries must also step up and take responsibility for mitigating risks posed by hackers... more»