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In follow up to its earlier announcement this year regarding the relaxation of rules for the introduction of new Top-Level Domains, the Internet Corporation for Assigned Names and Numbers (ICANN) yesterday released a draft version of the Applicant Guidebook for those interested in applying for a new generic Top-Level Domain (gTLD). Although application comes with a hefty entry fee of close to $200,000, the development of new gTLD introductions will be of particular interest to trademark owners as well as any other company involved with domain names. Among various issues, the guidebook aims at addressing concerns such as who would qualify for '.apple' or '.amazon' gTLDs.

Starting today, ICANN is accepting comments from the public for 45 days with plans to begin accepting new gTLD bids early next year.

"There has already been robust discussion and consultation regarding many phases of the new gTLD implementation plan, but this is the first opportunity to consider the application and evaluation processes as a whole," said Dr Paul Twomey, ICANN's President and Chief Executive Officer. "There's been a lot of thought involved in producing the draft Guidebook and we've used best practice and outside experts to assist us in developing the application process. Now is the time for close scrutiny, questions and input that will shape the end result and make it stronger," he said.

Related Links:
New gTLD Applicant Guidebook Public Comment Forum (ICANN, 24/10/2008)
Here’s How We Enter the .future (ICANN Blog, 10/24/2008)
How to Apply for a New Generic Top-Level Domain (ICANN, 10/23/2008)
Biggest Expansion in gTLDs Approved for Implementation (ICANN, 6/26/2008)

Related topics: Domain Names, Domain Registries, Internet Governance, Top-Level Domains