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Founder, Credible Context
Joined on November 29, 2005 – United States
Total Post Views: 39,928
| About |
Credible Context is a communications consultancy based in San Francisco, CA. It is built on the insight that effective marketing — of products, services, even the company itself — requires more than commitment, authenticity and transparency. Advocacy and persuasion must be contextually credible.
My mission is to help clients reveal, cultivate and leverage the power of their context. My goal is to help make every communication — internal or external, casual or formal — a voice of advocacy.
In founding this consultancy, I have drawn upon my experience in the financial and corporate communications landscape of New York City, the issues-driven meeting rooms of Washington, D.C. and the technology arena in San Francisco. This combination of industries and locales has given me valuable, additional perspective as finance, legislation and technology are three, key drivers of change. Credible Context is, in many ways, the logical result of a communications career begun 35 years ago.
Currently or in the course of my counseling career, I have worked closed on issues related to ICANN, registries and registrars. Some of those clients are: Pool.com, NeuStar, TRUSTe and the Coalition for ICANN Transparency.
Except where otherwise noted, all postings by John Berard on CircleID are licensed under a Creative Commons License.
The Internet has done as much as the jet engine to shrink the distance between where we are and where we want to go. Even the propeller-type connectivity of dial-up was a giant leap forward. But as much as the technology has allowed us to go with ease to any place we choose - to learn, to be heard, to promote - equally powerful is the platform's ability to help us gather. The phenomena of social media services like LinkedIn and Facebook are present day proof of this human urge. more»
Within a single month, privacy has moved to the top of the "to-do" list for government, business and consumers. In fact, the confluence of activity is the best indication in the last ten years that the will exists to establish regulatory and self-governance programs that complement consumer protection. Privacy is a growth market. more»
The conflicting yet co-existing anxiety and enthusiasm in support of expanded Internet territory -- those new generic Top-Level Domains (gTLDs) we have heard so much about -- may be misplaced. If the economic reports commissioned by ICANN are to be believed (non, nod, wink, wink), top level domains fall flat because they are either too tightly defined (.museum?) or lightly marketed (.aero?). Building a business plan to give a new gTLD the market and marketing reach it will need to succeed is a heavy lift. more»
Friday's edition of National Public Radio's "On The Media" devoted attention to the rise of the Tea Party and its widespread use of the social media. In the report Ken Vogel of Politico noted that the movement drew inspiration from the book, "The Starfish and the Spider" co-authored by ICANN President, Rod Beckstrom. more»
On Monday, June 21, ICANN convenes in Brussels, hosting its "Welcome Ceremony" for attendees. In advance of the session, the agenda for the Board meeting on Friday, June 25 has been released. As is the fashion, it lists significant issues without being too specific or tipping the Board's hand. It also allows for matters that arise organically during the week of the meeting to (possibly) be heard. more»
At the round tables on privacy held by the Federal Trade Commission, Indiana University law school professor and member of the board of the Privacy Projects, Fred Cate said out loud what long has been silently known about consumer protections based on the notices web sites post to describe their data protection practices and the consumers' choice to click on or away. Cate said: "Choice is an illusion." There is more than a bit of substance behind the bumper sticker... more»
Anyone old enough to remember when cross-border data flows were limited to what could be put in a DHL box in New York and sent directly to Milan for the next day? Or when MIPS were so costly and centralized that batch processing was the norm? The world has changed, but the rules governing data protection and privacy haven't (much). Today technology allows and users demand that data flow without the drag of political boundaries or national borders, yet we still want assurances that our information will be protected and respected. more»
Last month Pool.com and Quintaris started a joint project to let consumers pre-order – without cost – domain names in new generic Top-Level Domains (gTLDs) for which ICANN will likely get an application. Latest stats released from the group is showing strong demand -- about 10,000 per day in the first month of the program... more»
As a member of ICANN's Business Constituency I have heard first-hand the perfectly appropriate criticisms from trademark holders of ICANN's roll-out of new generic Top-Level Domains (gTLDs). But while it may be OK for branded companies to wish they didn't have to deal with the matter, the dust that has been kicked up has obscured real value in the program. more»
The announcement this week that DotAsia will work with Pool.com on an auction system to introduce its new domain names is a good reaction to problems of the past. Previous launches worked (sometimes not well) on a first-come, first-served basis. For example, sex.eu had over 280 potential applications but only the first was even considered. Yet, today, nearly 2 years later, the domain application is still being reviewed... more»
