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dotMobi Updates DeviceAtlas Database of Mobile Device Attributes

Information on more than 5,000 devices soon to be available in comprehensive database of global mobile handset information

dotMobi, the company behind .mobi — the first and only Internet address designed specifically for mobile phones — today unveiled forthcoming updates to the recently launched DeviceAtlas, which is the definitive global source of mobile handset information for mobile content developers.

By mid-April 2008, DeviceAtlas will include data from mobile Internet solution providers Argogroup and Volantis, bringing the total number of devices covered to more than 5,000. The new data adds a wide variety of U.S. and Japanese handsets to DeviceAtlas as well as attribute information on leading-edge mobile devices like the Apple iPhone, the RIM Blackberry Pearl, the Nintendo DS Lite and the Amazon Kindle.

"DeviceAtlas is continually growing and being updated, and these upcoming additions are definitely a proof point of that," said Paul Nerger, Vice President of Advanced Services and Applications, dotMobi. "It's also exciting to see the number of developers who have quickly adopted DeviceAtlas for their work."

At the launch of DeviceAtlas in February 2008, dotMobi announced it would provide one free DeviceAtlas Developer Edition license to every member of the developer forum; in the past month, the free dev.mobi forum has grown to more than 11,000 members. And in the six weeks since launch, hundreds of those mobile developers have taken advantage of that offer and are using DeviceAtlas to create "device aware" content for the widest possible variety of mobiles.

"But that's only the beginning," said James Pearce, dotMobi's Vice President of Technology. "In the very near future, dotMobi will introduce a mobile phone testing suite as part of the DeviceAtlas that allows us to exercise and confirm each device's capabilities. This will result in better data for developers to build 'device aware' content."

Pearce added, "We're preparing to add device information from DeviceAtlas into our very popular mobile readiness testing tool at http://ready.mobi. This will let ready.mobi to do better device simulation on a wider variety of phones. Developers will be able to see how their content will display on a very wide variety of mobile phones along with a report on how they can correct any errors if their sites are not displaying correctly."

More information on DeviceAtlas — including the free Web-based version and free, fully licensed version for developers — is available at http://deviceatlas.com on PCs and http://deviceatlas.mobi on mobiles.

About dev.mobi
dev.mobi — the dotMobi Developer Forum — is the world's leading resource for cross-platform mobile development. Focused on ways developers can best exploit the mobile web and other technologies, the free dev.mobi forum makes a variety of style guides, discussion forums, articles, case studies and blogs available to its 11,000 members. dev.mobi also builds and distributes leading-edge mobile development tools like the ready.mobi site tester and DeviceAtlas, the world's largest database of mobile device attribute information. For more information, see http://dev.mobi.

About dotMobi
dotMobi (the informal name of mTLD Top Level Domain Ltd.), a consortium of global mobile companies headquartered in Dublin, Ireland, is leading the growth of internet use from mobile phones with the .mobi internet domain name. Unique among domain name providers, dotMobi ensures that services and sites developed around .mobi are optimized for use by mobile devices. On-the-go consumers can have confidence that a web site will work on their mobile phones when using a .mobi address.

dotMobi is backed by leading mobile operators, network & device manufacturers, and internet content providers, including Ericsson, GSM Association, Hutchison 3, Microsoft, Nokia, Orascom Telecom, Samsung Electronics, Syniverse, T-Mobile, Telefonica Moviles, TIM, Visa and Vodafone.

For more information on dotMobi domains and registration information, visit http://dotmobi.mobi. Visit the dotMobi blog at http://blog.mobi.

Contact:
Vance Hedderel
dotMobi
+1-703-485-5563
vhedderel@dotmobi.mobi

Danielle Siemon
A&R Edelman for dotMobi (US)
+1-650-762-2947
danielle.siemon@edelman.com

Gareth Davies
Edelman for dotMobi (Europe)
+44-20-7344-1216
gareth.davies@edelman.com

About dotMobi

dotMobi

Headquartered in Dublin, dotMobi - a wholly owned subsidiary of Afilias Limited - is a worldwide leader in enabling the development & discovery of quality mobile content through innovative services, in turn helping businesses and individuals reach the world's billions of mobile phone users. dotMobi spurs mobile industry innovation by giving content providers the tools they need to ensure the Web will work on mobile phones with speed, accuracy and relevant content. (Learn More)

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