Home / Industry

AusRegistry International Introduces New Top-Level Domain Education Portal: BeyondDotCom.info

AusRegistry International today officially launched a new online information portal for the new Top-Level Domain program — www.BeyondDotCom.info — with the aim of educating potential applicants and Internet users around the world about the important changes that will take place to the Internet over the next two years.

The Internet is about to be opened up so that web addresses will go beyond.com to .anything in what is being described as the biggest change to the Internet in its history.
It will allow entrepreneurs, brands and governments to own their own trusted, authentic slice of Internet real estate.

The role of the new BeyondDotCom.info portal is to educate those new to the program about the opportunities available whilst providing updates on the latest news and developments.
"BeyondDotCom.info is a one-stop-shop for anyone seeking information about the new Top-Level Domain program," said Adrian Kinderis, CEO of AusRegistry International. "There is an enormous amount of clutter out there and the complexities of the program can be overwhelming for someone who is new to the process. Through BeyondDotCom.info, we are hoping to demystify the whole program by creating an easy to understand new Top-Level Domain information portal that provides the basic information every potential applicant needs to know before further considering the opportunity presented."

Mr Kinderis said there are three key opportunities associated with new Top-Level Domains: .brand, .generic, .places - think .nike, .music and .paris. He said the BeyondDotCom.info microsite has been structured to reflect this.

"Visitors will be able to navigate the site through the three key opportunities - brands, generics and places. We also have a category dedicated to scripts where potential applicants can learn about securing their new Top-Level Domain in any non-Latin script from around the world. On top of these categories, we also have a 'How to apply' and a 'Frequently Asked Questions' section," Mr Kinderis said.

Another important feature of the website will be the application window countdown timer.

"Visitors will be able to keep track of the exact number of days, hours, minutes and seconds until the application window opens. This is actually my favourite feature of the website because it visually displays the new sense of urgency as we edge closer to the opening of applications on 12th January 2012," Mr Kinderis said.

"Currently, the clock shows there is less than 188 days until the application window opens on 12 January 2012. That's not a lot of time for applicants to formulate and execute their new Top-Level Domain strategy."

Mr Kinderis was also proud to share video clips on BeyondDotCom.info from the many appearances AusRegistry International has made in the media in the past couple of months. Video footage is available from news reports by Bloomberg Television, Sky News, Channel NewsAsia and Network Ten. There are also several key note presentations available for viewing.

Although today is the official launch of the website, BeyondDotCom.info has been live in beta form since February 2011.

The BeyondDotCom.info new Top-Level Domain information portal will be updated regularly between now and the 12 January 2012 application opening window.

For more information please see www.BeyondDotCom.info.

About ARI Registry Services

ARI Registry Services

ARI Registry Services is driving innovation and the expansion of the Internet through the delivery of world-class domain name registry services. With over 10 years of experience, ARI Registry Services is a leading provider of Domain Name Registry Infrastructure Services and DNS Services for generic Top-Level Domain applicants and country code Registry Operators. We help governments, major brands and entrepreneurs across the globe realise the full potential of the Internet by providing expertise, security and reliability in operating a core piece of Internet infrastructure. (Learn More)

Related topics: Domain Names, Registry Services, Top-Level Domains

WEEKLY WRAP — Get CircleID's Weekly Summary Report by Email:

Related Blogs

Related News

Topics

Industry Updates – Sponsored Posts

Domain Name .Africa Faces Hurdles - Q&A with Sophia Bekele

LogicBoxes Announces Automation Solutions for ccTLD

List of New gTLD Availability & Key Information Provided for Download

Radix Launches .Space for Individuals, Freelancers and Professionals

TLD Registry Wins Best Marketing Award at China New gTLD Roadshow

Public Interest Registry Introduces 'OnGood' - New Brand Identity for .ngo & .ong

Victorian Government and City of Melbourne Launch .melbourne Web Addresses

Update on Minds + Machines' Top-Level Domain Launches

ICANN Los Angeles Recap Webinar

TLD Registry Appoints First China General Manager, Mr Jin Wang

TLD Registry Opens China Headquarters in "China's Silicon Valley"

.nyc Goes Public to Brand the Big Apple

pink.host: Breast Cancer Awareness by Bluehost

Introducing Our Special Edition Managed DNS Service for Top-Level Domain Operators

Radix Announces the Addition of .tech to Its Portfolio

Infographic: Where in the World Do Chinese People Live?

Public Interest Registry Seeks Leaders to Serve on its NGO Community Advisory Council

Auctions Update: MMX Wins .law and .vip

LogicBoxes Partners with I-Content to Implement Vertical Integration for .RICH and .ONL

General Availability Kicks Off for .Website, .Press and .Host

Sponsored Topics

dotMobi

Mobile

Sponsored by
dotMobi
Afilias

DNS Security

Sponsored by
Afilias
Verisign

Security

Sponsored by
Verisign
Minds + Machines

Top-Level Domains

Sponsored by
Minds + Machines