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Flawed Economic Analysis of New gTLDs

During the last ICANN meeting in Mexico City, ICANN identified four overarching issues with respect to the new introduction of new generic Top-Level Domains (gTLDs). One of the issues identified was the economic impact of new gTLDs.

The meeting also marked the release of two economic studies commissioned by ICANN. Neither study adequately addressed the true state of the economic impact of new gTLDs nor did the studies reflect the realities faced by brandholders.

As a result, MarkMonitor worked with AT&T and their economists to formulate comments and criticism of the economic studies.

Those comments and the supporting critique can be found here.

MarkMonitor

About MarkMonitor – MarkMonitor®, the world leader in enterprise brand protection uses a SaaS delivery model to provide advanced technology and expertise that protects the revenues and reputations of the world's leading brands. Visit Page

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Promoted Post

Buying or Selling IPv4 Addresses?

Watch this video to discover how ACCELR/8, a transformative trading platform developed by industry veterans Marc Lindsey and Janine Goodman, enables organizations to buy or sell IPv4 blocks as small as /20s.