Home / Industry

100 Most Popular Sites on the Internet Evaluated for Mobile Readiness

dotMobi, the company behind the .mobi domain - the first and only Internet address designed specifically for mobile phones - today announced its evaluation of the mobile readiness of the 100 most visited sites on the Internet.

Using a list generated by Alexa® Internet on January 23, 2007, dotMobi evaluated the the most visited sites using http://ready.mobi, a unique testing tool produced by dotMobi that incorporates industry standards set by the W3C consortium and key investors including Ericsson, Microsoft and Nokia.

The tool at http://ready.mobi simulates a mobile device and accessed each of the top 100's PC-based web page and its .mobi (or other mobile) address, if applicable. The report follows a stringent assessment, and scores each site from one (least mobile ready) to five (most mobile ready).

According to this scale, the top 10 mobile ready sites are Google.com, WashingtonPost.com, Ask.com, Yahoo.com Flickr.com, Live.com, Facebook.com, Overstock.com, Weather.com and USA Today.com. Only three of the top 10 most popular Web sites - Yahoo, Google and Facebook - scored greater than a three out of five on the Mobile Ready Report.

Overall, sites that used a .mobi address tended to score well because they generally followed the dotMobi standards and best practices to ensure an optimal mobile experience.

The report indicated that many of the otherwise top web sites are not optimized for easy mobile viewing by consumers. These top 100 sites averaged a score of 1.3 out of five, illustrating the need for organizations to duplicate, for mobile phone users, the high-quality content they provide on their PC-based web sites. On average, tested sites cost a hefty $1.50 and took almost 40 seconds per page to load.

Consumer research consistently shows that a site's page structure, appearance, download cost and download speed are primary reasons why users avoid accessing the web on their mobile phone. Further, with more than four mobile phones for every one PC that's sold globally, more and more consumers are accessing the internet via their mobile phones.

"There's plenty of room for improvement because the mobile internet is still developing," said Neil Edwards, CEO of dotMobi. "The results indicate that consumers will most likely not have a good experience when they want to view their favorite sites from a mobile phone. The .mobi domain provides a viable, easy-to-manage platform for even the most popular sites to optimize their content for mobile phones."

To view the top 100 sites with their http://ready.mobi score in detail visit, http://pc.mtld.mobi/mobilenet/Top100.htm.

The tests performed in this evaluation can be repeated for these top sites and any others using the publicly accessible test at http://ready.mobi.

About dotMobi

dotMobi

Headquartered in Dublin, dotMobi - a wholly owned subsidiary of Afilias Limited - is a worldwide leader in enabling the development & discovery of quality mobile content through innovative services, in turn helping businesses and individuals reach the world's billions of mobile phone users. dotMobi spurs mobile industry innovation by giving content providers the tools they need to ensure the Web will work on mobile phones with speed, accuracy and relevant content. (Learn More)

Related topics: DNS, Registry Services, Mobile, Top-Level Domains

WEEKLY WRAP — Get CircleID's Weekly Summary Report by Email:

Related Blogs

Related News

Topics

Industry Updates – Sponsored Posts

First Premium .yoga Domains Up for Auction

Afilias Releases 160,000+ Names Across 8 New TLDs

Deal Yourself In: .POKER Names Now Open to All

Lou Andreozzi to Lead New .Law Top-Level Domain

ICANN Business Constituency Elects Elisa Cooper of MarkMonitor as Chair

PIR Releases Report Detailing Steady Growth of .org Domain in 2014

.film to Provide New Home Online for the Film Industry

.VOTE Solves Presidential Candidate Ted Cruz's Domain Name Problem

.green Now in General Availability

ICANN's Registry Audits Begin Next Week. Are You Prepared?

Sunrise Period Begins for .NGO and .ONG

.study & .courses to Launch with Support of ARI Registry Services

We Know This .Sucks

ARI Registry Services Expands Middle East & Africa Operations

Radix Assumes Full Ownership of .online

IBCA Presentation to ICANN GAC on Protection of Geographic Names in New gTLDs

NSW Government Launches .sydney Domain

New .VOTE and .VOTO Domains Now Available

Help Ensure the Availability and Security of Your Enterprise DNS with Verisign Recursive DNS

.LGBT Public Launch Begins Today

Sponsored Topics

dotMobi

Mobile

Sponsored by
dotMobi
Verisign

Security

Sponsored by
Verisign
Afilias

DNS Security

Sponsored by
Afilias
Minds + Machines

Top-Level Domains

Sponsored by
Minds + Machines