Top-Level Domains

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Usage Trumps Registrations: Why Past TLDs Failed and Why Many Will Follow in Their Path

First of all I am biased. I am a common sense thinker who tries to analyze risk and reward based on societal trends and conventional wisdom. Watching the new gTLDs (generic Top Level Domains) launch over the last 2 years reminds me of the circus we are now seeing in the U.S. election. Myself, a self-proclaimed libertarian, can now be labeled as the establishment, while the so called "outsiders" act and behave like they are not politicians yet seem to be masters of messaging and propaganda. more»

DotSpam? Certain New gTLDs Rapidly Outpacing Legacy TLDs in Terms of Abuse

Would you like to hear about how to treat your psoriasis? Where to get a cheap oil change? How to flatten your belly? Achieve a stronger sexual life? Cheap toner? Annuities? Herpes? Bed bugs? Free energy? Varicose-Veins? Herpes? Saggy skin? Arthritis? Overactive bladder? Drug addiction? Herpes? No? Well, that's too bad, because that you are going to hear about it whether you like it or not. Many of the messages about these and other subjects are being carried to you via new gTLDs. more»

WIPO Reports Rise in Cybersquatting Cases, Triggered by New gTLDs

According to the latest report from The World Intellectual Property Organization (WIPO), trademark owners filed 2,754 cases under the Uniform Domain Name Dispute Resolution Policy (UDRP) with the agency in 2015 - an increase of 4.6 % over the previous year. more»

New BMW Site Aligns .bmw TLD With the Company's Future

With every .brand that is launched onto the web, the industry watches closely to examine their strategy, analyse their success and evaluate whether the approach can be replicated and learned from. We've seen a wide range of launch strategies in recent months, from the full transition of www.barclays.com to www.home.barclays, to the BNP Paribas online banking sites, to the promotional site www.play.afl for the Australian Football League (AFL). more»

Whatever Happened with Namespace Collision Issues and the gTLD Round of 2012

The new gTLD program of 2012, based on the Generic Names Supporting Organization (GNSO) policy recommendations of 2007, has been both a success and mess. In terms of its success, many new and innovative names are being introduced on the Internet, more most every day. The mess has involved ad-hoc, independent decisions by the Board and implementation decisions by ICANN staff that have resulted in variety of problems including a broken community evaluation process... more»

ICANN CEO Farewell Letter Overlooks Innovation

Departing ICANN CEO Fadi Chehadé has penned a goodbye letter to the organisation's Board as he prepares to leave this March. The 7-page letter reads like a long list of Chehadé's achievements since he took over the helm in 2012. Whilst there can be little doubt about Chehadé's tireless energy and dedication to making ICANN a more effective governance mechanism for the Internet, his celebration of the last four years seems to overlook one important opportunity. more»

I Got Fired

It's a story told a thousand times: founder of a company ousted by investors. It's a story so common you can find it any day of the week as a minor headline in a tech blog. Not much of a story at all really, until it happened to me. Minds + Machines, the company I founded in 2009, informed me last week that I was no longer wanted as CEO. Without going into details, which I can't, there were differences and disagreements. Still, it was a surprise. All the plans, the hopes -- pfhhht! into thin air. It sucked. Now what? more»

PIR Invites Bids for .Org Back-End Operations

In a post today, Public Interest Registry (PIR), the not-for-profit operator of the .org, .ngo and .ong domains, has announced a Request for Information for the management of its back-end registry services. Afilias which has been the technical provider for PIR since it was established by ISOC following the successful ISOC/Afilias strategic partnership in the bid for .ORG in 2002, says it has been expecting an RFP since the last contract was signed and that it remains committed to its continued work with the organization. more»

Super Bowl 50 Ads Reimagined Through a New Top-Level Domain Filter

Marketers and advertisers across the world pay close attention to Super Bowl ads, for good reason. At a cost of up to $5 million for a 30-second spot, Super Bowl ads represent the world's biggest stage for high-reach, large-impact marketing. The best practices seen on Sunday will set the standard across the industry and influence marketing behavior around the world. The call to action used in any Super Bowl spot can make or break the investment. more»

TLD Operators Should Not Police Content, Says EFF

Electronic Frontier Foundation (EFF) released a letter today stating "companies and organizations that run the Internet's domain name system shouldn't be in the business of policing the contents of websites, or enforcing laws that can impinge on free speech. more»

ICANN Denies .GAY's Request for Reconsideration

ICANN's Board Governance Committee (BGC) today released its comments on recent reconsideration request of dotgay LLC's new top-level domain .GAY application. Kevin Murphy from Domain Incite reports: "ICANN has refused dotgay LLC's latest appeal against adverse .gay decisions, and has taken the unusual step of preemptively defending itself against probably inevitable accusations from gay right groups." more»

The Real Facts & Stats About ICANN and Its gTLDs: One BIG.FAIL … So Far?

The crème de la crème, the good, the bad, even the ugly of the Domain Name Industry are attending NamesCon in Vegas this week. 2016 will be a very challenging, absolutely critical year for those attendees and their corporate employers as the Domain Name System (DNS) faces a massive shakeup. In 2015, 287 global brands, worth $trillions headed by Google, Amazon, had their new TLD Registries delegated into the root zone of the Internet. more»

How .MUSIC Will Go Mainstream and Benefit ICANN's New gTLD Program

Since the launch of the New gTLD Program in 2012, it has become evident that new gTLD registries overestimated the demand for new Top-Level Domain name extensions. Furthermore, new gTLD registries did not anticipate the hurdles in raising awareness, not to mention creating adoption for new domains. Even the most pessimistic New gTLD Program critic did not expect such uninspiring results. It was a wake up call for many in the domain industry. The New gTLD Program currently lacks credibility. No new gTLD has yet to go mainstream and capture the world's imagination. more»

Birthplace of the World Wide Web CERN Launches home.cern

As many internet industry participants would be aware, the development of the World Wide Web is attributed to a project team at the European Organization for Nuclear Research, commonly known as CERN. CERN, one of the world's largest and most respected centres for scientific research, is a leader in technological development and the furthering of our collective understanding of science and technology. more»

Premium TLDs, Real Value for Money

There is an intrinsic value proposition to new gTLDs. They mean to give users fresh naming possibilities and provide more meaningful Internet addresses. And to do so at much reduced prices. Reduced prices? Really? This is where eyebrows start being raised. How so? Well before the advent of new gTLDs, few suffixes offered any real ability to differentiate. Users thus looked to the second level, not the top level, for a way to get their web addresses to stand out from the crowd. So began a vicious circle of value going to the limited number of meaningful second level names since at TLD level, the only string with any real equity was .COM. more»