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ICANN (TBD): Why is ICANN Always to Blame and What to Do About It

With great anticipation I waited for the most recent Applicant Guidebook version 4 aka DAG4. I was looking forward to seeing gTLD program timeline. Was it possible that ICANN would give us another timeline and be firm with it? And then I saw it. Those 3 letters next to the new October 2010 launch date: tbd. So the date is October 2010 but it is "To Be Determined"? On one hand we have a set date but on the other hand it is yet to be determined. more»

Afnic Reporting About Impact of New TLDs on Traditional TLDs

The October 2014 edition of the Afnic Industry Report on Domain Names is out with focus on the impact of the hundreds of new TLDs on "traditional" players. The October 2014 issue shows that gTLDs (.com, .biz., etc.) are impacted by the massive influx of new TLDs on the market whereas ccTLDs (.fr, .re, ...) are better resisting the newcomers. more»

Towards More Efficient Registry-Registrar Relations

On the morning of Wednesday 15th October, the The Domain Name Association (the DNA) held an important working group meeting during ICANN 51 Los Angeles. The topic was to discuss several operational issues between registries and registrars. The meeting's unofficial ongoing name is the Registry-Registrar Operations Working Group. The meeting was a continuation of an inaugural meeting that was held back in June of this year, and covered in a Industry Association: An Implementation Model circulated by the DNA from September 17, by Executive Director Kurt Pritz. more»

New gTLDs' Sales Force a Bottleneck?

A number of the new generic Top-Level Domains (gTLDs) have not fared well, as reflected in the dismal domain registrations. Most often we're told the problem is that end users don't know about the gTLDs, or that they don't understand or fully believe in the gTLDs' benefits, or that they demand a tremendous amount of benefits before giving up the familiar for something new (so-called .com-stickiness). My point: Behind all these explanations there may be another, the lack of decent sales force strategies. more»

5 Common Misconceptions New Registries Have About Domain Revenue

It is wonderful to see the floodgates open and see so many new gTLDs launch -- 417 delegated as of October 4th. As registry senior management's focus switches to operational matters post launch, it is now time to consider how the new registries will deal with revenue recognition and its impact on financial reporting. This is primarily the CFO's responsibility, but senior management must be mindful that improper domain revenue accounting will lead to corporate reputational damage. more»

New gTLD Abuse Trends Beginning to Emerge

With just over 2.4 million New gTLDs registered, abuse trends are beginning to emerge. Earlier this month we conducted a review of the top 100 most highly-trafficked Web property names across the top 5 most popular new gTLD registries. It is apparent that the abuse we had expected has occurred -- just not where we had anticipated. more»

New gTLD Fees Threaten the Diversity of the Name Space

The great promise of the new gTLD programme is not that it will spawn dozens of .COM clones, but rather that it will lead to the creation of a global constellation of unique names embraced by specific interest groups. As an ICANN community, our challenge now is to ensure that the policy framework we've created to manage new gTLDs advances that vision by not penalising the very sorts of domains that the programme was designed to encourage. more»

Getting gTLDs Into the Marketing Mix

For those of us in the domain space, the hype and fanfare in the years leading up to new gTLDs was loud and pervasive. As early as 2010 or 2011, we saw news of their impending launch propagating through marketing and advertising publications, and even popping up on occasion in mainstream press. Yet somewhere along the way (perhaps in the confusion over procedure, dates and deadlines that seemed to plague the process), we seem to have lost the attention of a group vital to the implementation of the new extensions -- marketers. more»

Why .CHAT Could Be All That .TEL Wanted to Be and More

Almost everyone that has been working in the domain name industry for a while has a story about .TEL. It was introduced in 2005 and went live in 2009 with a flurry of publicity. It was a grand concept aiming to revolutionize the way in which people keep in touch. Unlike traditional domain names, the purpose of a .TEL domain name is to help manage and exchange contact information about people and corporate entities. more»

So you want to apply for a new gTLD in the second Round of the ICANN new gTLD program?

New domain names are now on the market and you start to realize that you may have missed the train by not submitting your own new gTLD application. So why not get your part of the cake and consider applying for your own new Top-Level Domain in the second Round of the ICANN new gTLD program? Why not become a "Registry" and sell domain names... to the world? more»

Industry Association: An Implementation Model

We read carefully Scott Hollenbeck's call to form a Domain Name Industry association to promote consistency in technical operations across the many moving parts of the industry and we, the Board and members of the Domain Name Association, largely agree. More formal coordination among registry operators and domain name registrars would improve the domain name registration experience for registrants and business operations for the domain name industry in general. more»

A Trick to Register Good Generic Domain Names

A good domain name can be difficult to find... in particular when the domain name extension is highly demanded. It is what is happening with the .CLUB new gTLD. Should your Registrar tell you that the desired domain name is not available, it is not necessarily true. Anybody involved in launching a website has to go through a search for a domain name, and most of the time, it begins with the following question: "is the .com available?". Most of the time the answer is: "no it is not".  more»

The Coding of Online Brand Protection

Moore's law postulates that the number of transistors in an integrated circuit will double every two years. That law has given us smartphones and other devices with astonishingly diverse capabilities at ever lower costs. However, while it does not encompass online brand infringement, many trademark managers feel that their task is likewise expanding at exponential speed and imposing escalating costs. Potential cybersquatting based in the more than one thousand new generic top level domains is only one new source of anxiety. While the jury is still out on the level of harmful cybersquatting and the efficacy of the new Rights Protection Mechanisms (RPMs) for new gTLDs, that ICANN program is hardly the only challenge. more»

DNSSEC Adoption - A Status Report (Part 1)

Where is the domain industry with the adoption of DNSSEC? After a burst of well publicized activity from 2009-2011 -- .org, .com, .net, and .gov adopting DNSSEC, roots signed, other Top-Level Domains (TLDs) signed -- the pace of adoption appears to have slowed in recent years. As many CircleID readers know, DNSSEC requires multiple steps in the chain of trust to be in place to improve online security. more»

Top 10 Tips for Building a TLD Affiliate Network Using Social Media

It makes the strategist in my heart sing when I see that most of the new gTLDs labeled generic are in fact words that speak to a specific niche. Most are even so specific that the average person, a friend sitting next to you at a dinner party, your parents, can understand how a space online dedicated to that word might be a reasonable option for that audience and the names they chose online. And then inevitably you are forced to trot along the path of 'what about .com??!' with said dinner party guest. more»