Top-Level Domains

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Top-Level Domains / Recently Commented

ICANN Denies .GAY's Request for Reconsideration

ICANN's Board Governance Committee (BGC) today released its comments on recent reconsideration request of dotgay LLC's new top-level domain .GAY application. Kevin Murphy from Domain Incite reports: "ICANN has refused dotgay LLC's latest appeal against adverse .gay decisions, and has taken the unusual step of preemptively defending itself against probably inevitable accusations from gay right groups." more»

The Real Facts & Stats About ICANN and Its gTLDs: One BIG.FAIL … So Far?

The crème de la crème, the good, the bad, even the ugly of the Domain Name Industry are attending NamesCon in Vegas this week. 2016 will be a very challenging, absolutely critical year for those attendees and their corporate employers as the Domain Name System (DNS) faces a massive shakeup. In 2015, 287 global brands, worth $trillions headed by Google, Amazon, had their new TLD Registries delegated into the root zone of the Internet. more»

How .MUSIC Will Go Mainstream and Benefit ICANN's New gTLD Program

Since the launch of the New gTLD Program in 2012, it has become evident that new gTLD registries overestimated the demand for new Top-Level Domain name extensions. Furthermore, new gTLD registries did not anticipate the hurdles in raising awareness, not to mention creating adoption for new domains. Even the most pessimistic New gTLD Program critic did not expect such uninspiring results. It was a wake up call for many in the domain industry. The New gTLD Program currently lacks credibility. No new gTLD has yet to go mainstream and capture the world's imagination. more»

Birthplace of the World Wide Web CERN Launches home.cern

As many internet industry participants would be aware, the development of the World Wide Web is attributed to a project team at the European Organization for Nuclear Research, commonly known as CERN. CERN, one of the world's largest and most respected centres for scientific research, is a leader in technological development and the furthering of our collective understanding of science and technology. more»

Premium TLDs, Real Value for Money

There is an intrinsic value proposition to new gTLDs. They mean to give users fresh naming possibilities and provide more meaningful Internet addresses. And to do so at much reduced prices. Reduced prices? Really? This is where eyebrows start being raised. How so? Well before the advent of new gTLDs, few suffixes offered any real ability to differentiate. Users thus looked to the second level, not the top level, for a way to get their web addresses to stand out from the crowd. So began a vicious circle of value going to the limited number of meaningful second level names since at TLD level, the only string with any real equity was .COM. more»

2016 Predictions: What to Expect for the Next Year in New TLDs

Last week I published a blog looking back on the year that was 2015 and reflecting on some of the challenges and achievements for new TLDs. Turning our gaze forward, I think 2016 is shaping up to be the biggest and best year that we've enjoyed to date and will surpass many expectations as we continue the push towards mainstream adoption of these wonderful, innovative digital assets. more»

2015 New gTLD Year in Review (Infographic)

The 2015 infographic reflects some of the intriguing highlights of the new gTLD industry... Revenues are based on the average retail price over four registrars (101domain, eNom, GoDaddy and United Domains) at the end of December 2015. In the case where a TLD was unavailable at all four registrars, one or more alternative registrars were used for the average price. Top five TLDs launched in 2015 are based on TLDs entering into General Availability after January 1st and based on volume, not revenues. more»

Security Firm Predicts Unprecedented Series of New gTLD Failures by 2017

The cybersecurity firm, IID, is anticipating an unprecedented series of domain registry failures due to lack of gTLD popularity by 2017 in the form of bankruptcies and abandonment, leading to demise of websites relying on them. more»

Consumer Trust? Not at ICANN Compliance

Every person and every entity must have a philosophy if they are to be successful. Consumer trust is one of the key issues at the heart of keeping the Internet open as well as prosperous. The ICANN Affirmation of Commitments was signed in 2009 and has been the guiding principle for ICANN's activities going forward. The title of section 9.3 is Promoting competition, consumer trust, and consumer choice. This section is in essence the embodiment of the commitment of ICANN. more»

Sony Uses Brand TLD '.sony' for Bond Game Site

Sony is using it's newly secured brand Top-Level Domain, '.sony' for a game site as part of the promotion for its latest Bond movie. more»

Verisign Should Clear Up the Paid "Analysts" Controversy

In recent days it was revealed that analyst Zeus Kerravala, who had written a dozen-some articles, over many years, for Network World promoting Verisign's pro-.COM point of view and disparaging new top-level domains as a bad idea, was in fact a paid Verisign consultant. None of that was disclosed when Mr. Kerravala wrote these articles from January 2013 through October 2015. more»

CADNA: New gTLD Launch to Cost Businesses $746 Million

The Coalition Against Domain Name Abuse (CADNA) has released a report today suggesting that the Internet Corporation for Assigned Names and Numbers' (ICANN) anticipated launch of 400 generic top-level domains (gTLDs) could cost brand owners worldwide over $746 million. "CADNA's findings are based off a document released by ICANN last month regarding the expected number of gTLDs, or the letters found after the last dot of a domain name like .COM or .ORG, that will be created during the first round of the TLD launch." On the other hand, Earlier this year, Minds + Machines reported on an analysis predicting new gTLDs will only cost $.10 per trademark worldwide. more»

Generic Top Level Domain Insights for Q3 2015

Participants in the recently released Global Consumer described new generic Top Level Domains (gTLDs) as being "innovative", "trustworthy", "interesting", "informative", and "cutting edge". With such impressive descriptions, it appears that the industry has made significant progress in reaching the tipping point. Although Q3 reflects growth, it also highlights the varying degrees of performance and need for further advancement in developing consumer awareness and in turn, the health of the industry. more»

Apple Uses the .NEWS TLD for Its News Platform

Apple has elected to use the .NEWS top-level domain for its new app on iOS 9. The 'apple.news' domain will also be used within the app for shortening news links. more»

Online Reviews Provide Insights into gTLD Customers' Needs

There is a high degree of uncertainty when launching a product, and new gTLDs are no exception. However, registries that have introduced them -- or will introduce them in the second round of new gTLDs -- can improve their odds. A key move: go to established domain name forums and check out their specialized sections for new gTLDs. What users say there can help companies refine tactics and strategy. more»