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ICANN 52 Singapore - Important Issues for Brand Owners

ICANN community has a lot on its plate for 2015, and at this first full meeting of the year, we are all jumping into the work with both feet. Here are some of the main issues for brand owners: Sorting out the long-awaited transition from U.S. Government oversight to a truly multi-stakeholder model of governance; ensuring Registrant data (Whois) accuracy, accessibility and privacy (where appropriate); launching reviews of the new gTLD program; and protecting/preserving the robust business and brand voices in the process. more»

Google Chose to Win .APP in an ICANN Auction for $25m - Why?

For those who don't know, there are typically 3 methods of resolving contention sets in the new gTLD world... Given that Google is a portfolio applicant of over 100 gTLDs why did it elect to go for an ICANN Auction and make all details of the auction public? Disclosure of the winning bid by Google certainly makes a statement, it's very newsworthy, but does it serve Google's purposes, since it is in other contention sets for some popular strings and a bar has been set? more»

Choose a gTLD for Love or for Added Value?

The decision to bid for a new gTLD can be driven by reason or by love. Either the applicant practices strategic and financial valuation, or the applicant falls for an idea implicit in the gTLD. The second group had better be very lucky or have some motivation besides profit. They enjoy little chance of economic viability. Worse, they follow up their poor initial selection with similar bad calls about their marketing message. more»

The DNS Still Isn't a Directory

Back in the mid 1990s, before ICANN was invented, a lot of people assumed that the way you would find stuff on the Internet would be through the Domain Name System. It wasn't a ridiculous idea at the time. The most popular way to look for stuff was through manually managed directories like Yahoo's, but they couldn't keep up with the rapidly growing World Wide Web. Search engines had been around since 1994, but they were either underpowered and missed a lot of stuff, or else produced a blizzard of marginally relevant results. more»

Minimum Disclosure: What Information Does a Name Server Need to Do Its Job?

Two principles in computer security that help bound the impact of a security compromise are the principle of least privilege and the principle of minimum disclosure or need-to-know. As described by Jerome Saltzer in a July 1974 Communications of the ACM article, Protection and the Control of Information Sharing in Multics, the principle of least privilege states, "Every program and every privileged user should operate using the least amount of privilege necessary to complete the job." more»

The Dot Green gTLD and the Domain Name Delusion That Foretells General gTLD Disaster

I admire Annalisa Roger. I know from my single email interaction with her that she means well. Nonetheless, dot Green apparently ranks below 330 in the list of operational new gTLDs with an apparent total of 117 domains, give or take a few. Why is this the case? It seems to me that dot Green is one the few new gTLDs that actually deserves support... The notion that most generic gTLDs [like dot Green] are already positioned to accommodate brand channel partners such as this or that 'brandchannel.green' is illusion. more»

CMO Offers Fresh View on New gTLDs: "They're a Channel, Not Just a Label"

Several years ago, I had a very interesting conversation with a talented marketing executive from Portland, Oregon who joined the DotGreen Community, Inc. Board of Directors. When I told him about the new gTLD program, which was then under development at ICANN, Dave Maddocks immediately understood the value of what new gTLDs would mean to all businesses that have an online location. more»

With .APP, ICANN's Auction Piggy Bank Just Got Even Bigger

ICANN reports that Google paid over $25 million for .APP in the February 25 domain auction. They were willing to bid $30M, but it's a second bid auction so that was just enough to beat out whoever the second highest bidder was. The auction proceeds piggy bank just nearly doubled from $34M to about $59M dollars, and ICANN still has no idea what to do with it. more»

More Evidence Why Doing Good Pays Off and Love Doesn't

The new gTLDs program can't succeed unless two things happen. The approved registries must do good, and ICANN must weed out applicants who are in love. This is to say that registries should put users' good first, and applicants shouldn't get the nod unless their motive is economic and/or social viability. A recent study reveals that leading companies have enjoyed healthy profits because they made doing good their strategic foundation. more»

Notes from NANOG 63

The following is a selected summary of the recent NANOG 63 meeting, held in early February, with some personal views and opinions thrown in! ...One view of the IETF's positioning is that as a technology standardisation venue, the immediate circle of engagement in IETF activities is the producers of equipment and applications, and the common objective is interoperability. more»

Phishing Costs Companies over $411 Million per Alert

Phishing blindsides businesses' best defenses and takes a toll whose price tag still hasn't been pinned down. Here's one estimate: $441 million per attack, according to a recent study of the cybercrime's effect on stock market data (market value, volume of shares traded, and stock volatility) of global firms. The authors use "event studies" techniques (i.e., analyzing the impact of specific types of events on companies' market performance) to analyze nearly 2,000 phishing alerts by 259 companies in 32 countries... more»

We're Asking the Wrong Questions

In my role as CMO of .CLUB I get to speak about domain names at different events all over the world, and have been doing so for more than two years now. From stages and podiums at countless events I have heard the same comments and questions again and again, and in all that time it seems that very little has changed when it comes to the perceptions of the new domain extensions, the so-called "new gTLDs"... more»

Domain Names Overcoming Awareness Gap in Mainstream Media

One of the challenges faced by registries that are launching is that there is a large lack awareness of the new options being available -- to browse as internet users or to register a domain. In a recent survey conducted by the Domain Name Association, (TheDNA) (of which I am a member), people of varying aptitude and experience from the general population of 10 different countries were provided a series of questions about their browsing habits. more»

Four TLDs to Watch in 2015

The Internet's expansion is well underway. Just three years ago, nearly every web address ended in either .com, .net, .gov, or .edu. Fast forward to today where the number of Internet suffixes, or top-level domains (TLDs), is soon to exceed one thousand. In an instant, the Internet went from overcrowded to potential overexpansion. The question brand owners are asking themselves is -- which TLDs are worth claiming a web address on? And what tools are out there to help monitor domain name registrations in these new TLDs? more»

Getting New gTLDs' Sales Drivers Right: Simulations Are Key

The new gTLDs won't survive unless registries learn simulation techniques, the only way to understand how sales drivers interact. Some of the new gTLDs have done dismally. Registry critics, including insiders, blame high registration prices, limited supply, and restrictions on usage, competition, and marketing messages. But these drivers connect with each other. You can't talk about prices without talking about price-setting mechanisms and the number of registrations. more»

News Briefs

Google Wins .APP New gTLD Auction for $25 Million

AFNIC: 2014 Was the Year of the Big Bang for nTLDs

Group Forms Universal Acceptance Iniative for New gTLDs

Symantec Chosen as Verification Agent for .bank and .insurance TLDs

Total Domains Reach 280 Million Worldwide

U.S. Court Overrules Attempt to Seize Iran's, Syria's and North Korea's Domains

Afnic Reporting About Impact of New TLDs on Traditional TLDs

Afilias Announces Plan to Raise $100 Million via London AIM Exchange

The .eco TLD Awarded to Coalition of Over 50 Environmental Groups

European ccTLDs Have Reached 66.5 Million Registrations, CENTR Reports

Amazon Wins Bid for .Buy TLD at $4.6M

New Top-Level Domains Shaking the Main Established Registrars, AFNIC Reports

First World Domain Day Conference Concludes in India

Global Domain Name Registrations Reach 276 Million, Increase of Over 19M From Last Year

EURid Compensates Carbon Emissions With Wind Turbines

Impartiality of Dot Pharmacy TLD Questioned

Scotland's New TLD .scot Goes Live

Website Usage Trends Among Top-Level Domains

The Digital Strategy and DotOps Congress (Amsterdam, September 2014)

Australians Prefer .au Domain Names, Usage on the Rise

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Minds + Machines Updates – Sponsor

Minds + Machines in 2014 and 2015

On January 1, 2014, Minds + Machines was trading at 14p. As of yesterday our share price was 7p. You might conclude from this that our company has declined by a factor of two. But from our perspective, exactly the opposite has happened. Why the disconnect? ›››

DNW Podcast Interview with Antony Van Couvering

Antony Van Couvering, founder and CEO of Minds + Machines was recently interviewed by DNW's Andrew Allemann discussing new Top-Level Domains. ›››

Auction and Sales Channel Update

Minds + Machines has announce that following the recent series of private auctions, the Company will receive in aggregate $4.4 million (approximately £2.8 million) for withdrawing its applications on .latino, .school and a third domain application that at present cannot be named due to the rules governing the private auction process. ›››

Update on Minds + Machines' Top-Level Domain Launches

During this September, ten domains within MMX's portfolio were launched -- .bayern, .beer, .cooking, .country, .fishing, .horse, .london, .rodeo, .surf and .vodka -- representing less than a third of the current portfolio of uncontested domains in which Minds + Machines has an interest. ›››

Auctions Update: MMX Wins .law and .vip

Minds + Machines Group Limited (AIM:MMX), the publicly quoted owner and operator of Internet top-level domains, is delighted to announce that it has won the auctions for .law and for .vip. ›››

TLDH Announces Sales Channel and gTLD Portfolio Update

Top Level Domain Holdings (AIM: TLDH) today announced the following updates on further development of its sales channels to consumers, Minds + Machines' OPEN Priority Reservation program, and progress within its portfolio of gTLDs. ›››

TLDH Group Signs 6 New Top-Level Domain Contracts With ICANN

Top Level Domain Holdings (AIM:TLDH) has signed contracts with the Internet Corporation for Assigned Names and Numbers ("ICANN") for five new top-level domains (gTLDs) wholly-owned by the Company: .horse, .cooking, .casa, .fishing, and .budapest. ›››

Industry Updates

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