Measuring Typosquatting Perpetrators and Funders

For more than a decade, aggressive website registrants have been engaged in 'typosquatting' -- the intentional registration of misspellings of popular website addresses. Uses for the diverted traffic have evolved over time, ranging from hosting sexually-explicit content to phishing. Several countermeasures have been implemented, including developing policies for resolving disputes. Despite these efforts, typosquatting remains rife. But just how prevalent is typosquatting today, and why is it so pervasive? (Co-authored by Tyler Moore and Benjamin Edelman) more»

Domain Registry Locking Program: It Is There for a Reason, So Why Not Use It?

At the beginning of last year, MarkMonitor participated in VeriSign's beta program to test server-level protections which were designed to mitigate the potential for unintended domain name changes, deletions and transfers. When VeriSign finally released their Registry Locking Program to all registrars, I expected to see the owners of highly trafficked sites flocking to this new offering. However, after a review of the top 300 most highly trafficked sites, I was shocked to uncover that less than 10% of these valuable domains were protected using these newly available security measures. more»

Study Suggests Introduction of New gTLDs Will Cost Less than $.10 for Each Trademark Worldwide

Minds + Machines reports: "A quantitative analysis of UDRP data for all open generic Top-Level Domains (gTLDs) concludes that the introduction of new gTLDs will result in approximately 316 new cases of cybersquatting, and that the resultant cost to trademark holders, overall, will be $870,000 per year -- less than less than $.10 for each trademark registered worldwide, or about $.44 per trademark registered in the United States. The data show that cybersquatting correlates to registration volume across all open gTLDs, not to the number of gTLDs, but is more prevalent in .com." more»

Why is ICANN Traveling Without Moving and Thwarting Innovation in the Domain Space?

While I was giving my .music presentation at ICANN Studenkreis in Barcelona, Spain last week, it dawned upon me. There was not one single ICANN staff member sitting in the room taking notes on any of the presentations given by TLD applicants. I was convinced that it would be beneficial to ICANN staff to observe our presentations and perhaps receive useful feedback from TLD applicants that could be used to better draft the Expressions of Interest recommendation. more»

Internet Drug Traffic, Service Providers and Intellectual Property

You could call this Part Three in our series on Illicit Internet Pharmacy. Part One being What's Driving Spam and Domain Fraud? Illicit Drug Traffic, Part Two being Online Drug Traffic and Registrar Policy. There are a few facts I'd like to list briefly so everyone is up to speed. The largest chunk of online abuse at this time is related to illicit international drug traffic, mostly counterfeit and diverted pharmaceuticals. more»

How Not to Develop Public Policy

Some of ICANN's current proceedings on the introduction of new generic top level domains (gTLDs) provide a case study on how not to develop public policy. In particular, the Rights Protection Mechanism proceedings, with serious implications for trademark owners, have followed a course that does not correspond to the ideal of ICANN's bottom-up, consensus-based processes for policy development. More importantly, these proceedings are effectively unilateral developments in international law without the benefit of treaties or international conventions. more»

The World's Most Dangerous Country Code Top-Level Domains

If you want to know the world's most dangerous country code Top-Level Domains (ccTLDs), ask an anti-virus software company. McAfee has released its list of most dangerous country codes. Here are the top five... more»

Gripe Site Triumphant Over AntiCybersquatting Consumer Protect Act Complaint

Today's case involves the classic alleged scenario of a gripe site which used a Plaintiff's trademark in Defendant's web site domain name -- and whether this might be a violation of the Anti Cybersquatting Consumer Protection Act (ACPA). more»

A Case for Dot-Outlet TLD

This post outlines the correct use of an outlet strategy, points out the value of such a strategy, and the advantages of executing the strategy through a new ICANN top-level domain (TLD) instead of a second-level domain name. Some companies need to signal a brand name with low prices and quality/utility, whether the strategy is for a primary or secondary corporate brand. A successful strategy has to explicitly include lower price and quality. Otherwise, with only a lower price, a brand owner would cannibalize the main brand and cause damage to brand equity. more»

Getting a Handle on IDNs

Internationalized Domain Names or IDNs are back in the news. ICANN recently released a document entitled "Proposed Final Implementation for IDN ccTLD Fast Track Process"... In a nutshell, ICANN has now offered a path toward authorizing the adoption of ccTLDs in many countries' native languages. This marks a welcome advance for millions of Internet users who do not speak English or who do not use another language covered by ASCII. But with this advance comes some concerns. more»

Risk of Portfolio Approach to Cybersquatting

A secret weapon is falling into dangerous hands. Organized cybercriminals are building up portfolios of cybersquatting domain names. A smart operator with such a portfolio can go beyond simple stealing and competing full out for traffic and revenues. Rightful brand owners, feeling the squeeze, will find out too late that the bandits have the money to fight legal action. The time to act is now, before pieces of the playing field have been bought up by the enemy. more»

Trademark Owners Beware: Cybersquatting Spreads to Twitter

TechCrunch reports that its brand has been taken as a Twitter name, and that there is a landrush going on to get these names, which are already trading for money. The problem is so bad that a name brokerage, Tweexchange, has sprung up to get to facilitate sales. more»

Corporate Domain Registration Practices in Light of New gTLDs

For years, corporate domain name administrators have scoffed at every new second-level and third-level country code Top-Level Domain (ccTLD) liberalization, and rightly so. Until recently, most had continued the practice of registering significant numbers of variations, misspellings and typo-squats. While I have never encouraged the practice of registering every variation in every geography, as this becomes prohibitively expensive over time... With what seems to be the imminent launch of hundreds of new TLDs as a result of ICANN's new initiative, companies appear to be saying enough is enough, and meaning it. more»

Verizon Awarded Over $33 Million in Cybersquatting Case

Verizon Communications has issued a press release today stating: "The largest cybersquatting judgment ever has been upheld by a federal court in the Northern District of California. The court denied the motion of the defendant -- OnlineNIC, an Internet domain registration company in San Francisco -- to set aside a December 2008 judgment in which Verizon was awarded $33.15 million. The case is based on OnlineNIC's attempts to take advantage of Verizon and Verizon customers by using Internet names that are easily confused with legitimate Verizon names." more»

Study Finds Some 4000 Domains Expired After Being Won in Court, Some Disputed Again by Same Company

According to a recent study on trends of disputed domain names, companies could save millions on legal costs by being more proactive about registering the names first. "The results indicate more than $220 million was spent on reclaiming domain names from third parties through the Uniform Domain Name Dispute Resolution Policy (UDRP)," says Corporation Service Company (CSC). "If brand owners had registered these domain names proactively, it would have only cost them $1.1 million (£600K), yielding a cost savings of $219 million." more»