Samantha Frida is a business development consultant who specializes in creating market channel strategy and spearheading global opportunities within international enterprises.  She has proven success in establishing a lasting presence in new markets, performing market research and competitive analysis, and initiating strong business alliances.

Currently, Sam collaborates with Dataprovider, a Dutch company headquartered in Groningen. She offers expertise in advisory, business strategy, and service delivery while increasing revenue and creating tactics to boost worldwide brand awareness. She also serves as a leader for business development for PureChannelApps.com, a global company that provides social media amplification syndication and e-communicaton solutions.

Sam started her career in the domain name industry fourteen years ago as an in-house Domain Name Attorney for Philips Electronics in NL. In 2004, she transitioned to the United States, working for registrars in the retail, brand protection, and aftermarket space. She also gained tremendous exposure into the world of registries with senior positions at Verisign and Neustar.

With a Bachelor of Arts degree in Social Science, Sam also attended law school at the University of Leeds. She was called to the United Kingdom Bar as a Barrister in 1996. Born and raised in Singapore, with a transition to Melbourne, Australia as a young woman as well as multiple residences throughout Europe, Sam considers herself a world citizen having traveled, lived, and worked in several countries