Domain Names

Domain Names / Featured Blogs

Getting gTLDs Into the Marketing Mix

For those of us in the domain space, the hype and fanfare in the years leading up to new gTLDs was loud and pervasive. As early as 2010 or 2011, we saw news of their impending launch propagating through marketing and advertising publications, and even popping up on occasion in mainstream press. Yet somewhere along the way (perhaps in the confusion over procedure, dates and deadlines that seemed to plague the process), we seem to have lost the attention of a group vital to the implementation of the new extensions -- marketers. more»

New gTLD Fees Threaten the Diversity of the Name Space

The great promise of the new gTLD programme is not that it will spawn dozens of .COM clones, but rather that it will lead to the creation of a global constellation of unique names embraced by specific interest groups. As an ICANN community, our challenge now is to ensure that the policy framework we've created to manage new gTLDs advances that vision by not penalising the very sorts of domains that the programme was designed to encourage. more»

New gTLD Abuse Trends Beginning to Emerge

With just over 2.4 million New gTLDs registered, abuse trends are beginning to emerge. Earlier this month we conducted a review of the top 100 most highly-trafficked Web property names across the top 5 most popular new gTLD registries. It is apparent that the abuse we had expected has occurred -- just not where we had anticipated. more»

Whose Customers Are Those Typing Brand Names in the Browser's Address Bar?

Fourteen years ago, we had so much hope at the start of a new century. We thought the global economy was going to improve a lot because of the emerging Internet technologies. But where are we today? What has happened in the last 14 years? We know that even advanced countries are suffering from economic difficulties today. What happened to these advanced countries with high speed Internet? more»

Exploring Future Internet Architectures

UCLA and Washington University in St. Louis recently announced the launch of the Named Data Networking (NDN) Consortium, a new forum for collaboration among university and industry researchers, including Verisign, on one candidate next-generation information-centric architecture for the Internet. Verisign Labs has been collaborating with UCLA Professor Lixia Zhang, one of the consortium's co-leaders, on this future-directed design as part our university research program for some time. more»

How Buying the Right Domain Name Is Different

This post outlines a typical information-gathering process for online purchasing decisions and demonstrates why a different approach is needed when buying a domain name. Huge amounts of product information are now publicly available on the Internet. When buying most products, consumers rely on that wealth of information. About 70% of consumers make online reviews a key part of their buying choices, according to a 2012 Nielsen survey. more»

Is It Time for a Registration Operations Industry Association? (Part 3)

In Part 1 and Part 2 of this series of blog posts I described the need for a registration operations industry association. At the end of Part 2, I wrote that Part 3 will describe "an opportunity for everyone that's interested in discussing this topic in a live environment." The large number of people attending ICANN 51 in Los Angeles presents the best chance of discussion with many potential participants being in the same place at the same time. Let's take advantage of that proximity. more»

A Trick to Register Good Generic Domain Names

A good domain name can be difficult to find... in particular when the domain name extension is highly demanded. It is what is happening with the .CLUB new gTLD. Should your Registrar tell you that the desired domain name is not available, it is not necessarily true. Anybody involved in launching a website has to go through a search for a domain name, and most of the time, it begins with the following question: "is the .com available?". Most of the time the answer is: "no it is not".  more»

Industry Association: An Implementation Model

We read carefully Scott Hollenbeck's call to form a Domain Name Industry association to promote consistency in technical operations across the many moving parts of the industry and we, the Board and members of the Domain Name Association, largely agree. More formal coordination among registry operators and domain name registrars would improve the domain name registration experience for registrants and business operations for the domain name industry in general. more»

Is It Time for a Registration Operations Industry Association? (Part 2)

In Part 1 of this series of blog posts I described the need for an industry association of operators to discuss the technical tasks, such as the development, deployment, and ongoing systems administration of the Extensible Provisioning Protocol (EPP), performed by registries and registrars to ensure interoperability and share best practices when providing registration services. In this blog post I'll describe a way to make that happen. more»

Industry Updates

ICANN Los Angeles Recap Webinar

TLD Registry Appoints First China General Manager, Mr Jin Wang

TLD Registry Opens China Headquarters in "China's Silicon Valley"

.nyc Goes Public to Brand the Big Apple

pink.host: Breast Cancer Awareness by Bluehost

Infographic: Where in the World Do Chinese People Live?

Auctions Update: MMX Wins .law and .vip

New .ORGANIC Top-Level Domain Welcomes Leading Brands As .ORGANIC Pioneers

Dot Chinese Online and Dot Chinese Website Featured in EURid's World Report on IDNs 2014

New .ORGANIC Top-Level Domain Opens to Serve the Organic Community

Independent Endorsement of Dot Chinese Online & Dot Chinese Website by by FiarWinds Partners

New gTLDs and Best Practices for Domain Management Policies (Video)

.Host Announces Top Global Players As Pioneer Partners

Public Interest Registry Releases Bi-Annual Report, .Org Domain Registrations Pass 10.4 Million

Public Interest Registry to Speak About Upcoming Launch of .ngo and .ong Domains for NPOs