How Domain Name Typo-Squatters are Gaming Google

By CircleID Reporter

In a recent article, eWeek reports on researchers at Microsoft revealing large-scale, typo-squatting schemes that use "multi-layer URL redirection to game Google's AdSense for domains program". According to this report, the Microsoft Research Systems Management Research Group succeeded in tracking a ring of typo-squatters registering misspelled domain names that generated traffic for serving advertising from Google.

The report from Microsoft Research highlights the following points in its "Overview and Preliminaries" section:

"...I'm not going to "judge" this business, but clearly it's a large business that is becoming exceedingly complex with some cat-and-mouse going on," Says Joi Ito in a related post on his weblog. "One thing I wonder about is whether there is a whole lot of incentive for the cat to catch the mouse if the cat gets a share of the mouse's take."

By CircleID Reporter

Related topics: DNS, Domain Names, Law, Whois

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