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Michael Berkens reporting in TheDomains.com: “The new gTLD .APP sold for $25 Million to Google today in a ICANN Last Resort Auction which I think is very good news for the new gTLD program in general. This is the highest price paid in an ICANN Last Resort Auction. It looks like Google was willing to pay over $30 Million based on the info published by ICANN… The previously high price paid for a new gTLD in an ICANN Last Resort Auction was $6,760,000 which was paid by Radix for .Tech.”
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