Home / News I have a News Tip

Emoji in Domain Names Bad Idea Warns ICANN Security Advisory Group

Coca-Cola received a fair amount of press for using a number of emoji domains for its 2015 marketing campaign in Puerto Rico. And other companies including Budweiser, Honda and Ray-Ban followed suit, registering various emoji domains to tap into the youth market. However, the increasing interest in their use has raised some questions and concerns. The ICANN Security and Stability Advisory Committee (SSAC) has released a report stating it has studied the concerns and concluded that the use of emoji domain names should be discouraged. Amongst various reasons provided, "Emoji Similarity" is one particular concern where the report states:

"Many emoji are visually similar and can be difficult to distinguish, especially when displayed in small fonts or by different applications, as no standard specifies exactly how they should be displayed. Distinguishability is not a design consideration when creating new emoji; ambiguity is acceptable. One example of such ambiguity is the emoji categorized as "Smileys & People / facepositive". Over twenty emoji with different code points are associated with this concept, many of which look similar and can be virtually indistinguishable in smaller fonts."

SSAC recommends that the ICANN Board reject any TLD (root zone label) that includes emoji.

Related topics: Domain Names

 
   

Don't miss a thing – get the Weekly Wrap delivered to your inbox.

Comments

To post comments, please login or create an account.

Related Blogs

Related News

Explore Topics

Dig Deeper

Afilias Mobile & Web Services

Mobile Internet

Sponsored by Afilias Mobile & Web Services
Verisign

Cybersecurity

Sponsored by Verisign
Afilias

DNS Security

Sponsored by Afilias

Promoted Posts

Now Is the Time for .eco

.eco launches globally at 16:00 UTC on April 25, 2017, when domains will be available on a first-come, first-serve basis. .eco is for businesses, non-profits and people committed to positive change for the planet. See list of registrars offering .eco more»

Industry Updates – Sponsored Posts

.brands Spotlight: Banking and Finance Industries

Google Buys Business.Site Domain for 'Google My Business'

Radix Announces Global Web Design Contest, F3.space

Global Domain Name Registrations Reach 330.6 Million, 1.3 Million Growth in First Quarter of 2017

.TECH Gets Its Big Hollywood Break

Why the Record Number of Reverse Domain Name Hijacking UDRP Filings in 2016?

UDRP: Better Late than Never - ICA Applauds WIPO for Removing Misguided 'Retroactive Bad Faith'

The Rise and Fall of the UDRP Theory of 'Retroactive Bad Faith'

.PRESS Supports Press Freedom Day for 3rd Consecutive Year

5 Afilias Top Level Domains Now Licensed for Sale in China

Radix Announces Largest New gTLD Sale with Casino.Online

2016 Year in Review: The Trending Keywords in .COM and .NET Domain Registrations

Global Domain Name Registrations Reach 329.3 Million, 2.3 Million Growth in Last Quarter of 2016

A Look at How the New .SPACE TLD Has Performed Over the Past 2 Years

MarkMonitor Supports Brand Holders' Efforts Regarding .Feedback Registry

8 Tips to Find Your Perfect .COM Domain Name

Why .com is the Venture Capital Community's Power Player

Radix Launches Startup League at TechCrunch

Celebrating One Year of .online

LogicBoxes Launches the New Elite Reseller Program