Home / Industry

.PW Registry Extends Sunrise to Provide Additional Cover for Trademark Holders

The Registry for .PW - the Professional Web, today announced that the Sunrise Period will be extended for a week, until 15th February, 2013. Sunrise was originally scheduled to end on 8th February and has been extended further based on the late interest from brand owners.

Once a namespace reaches General Availability, domain names are available on a first-come, first-serve basis. To avoid brand name infringement in such scenarios, a restricted phase is opened exclusively for trademark holders, commonly known as the Sunrise Period.

"Trademark owners were protecting their presence in the .PW namespace at a constant pace, however last week we experienced a persistent spike in the number of applications submitted. Rather than have brand owners go down the UDRP route in case their TMs are violated, we decided to support them with an extended Sunrise" said Sandeep Ramchandani, Business Head, .PW Registry.

Trademark owners can apply for domain name strings that represent a common misspelling, an abbreviation or include the addition of keywords such as a prefix or suffix of their mark, under just a single application.

The TM protection process is completely paperless and convenient for brand owners to protect their marks via any of the featured registrars. Many Fortune 500 Brands like Apple, Pfizer, Volkswagen and Nokia have already protected multiple brands and products in the .PW namespace.

"Brands can make use of this valuable time to secure their domains in the Sunrise period instead of putting themselves at risk of being squatted and spending thousands of dollars to resolve a dispute", added Ramchandani.

Come March, .PW domains will be available as a low cost alternative to .COM globally, through 100 Accredited Registrars which include world's leading ICANN Domain Registrars like eNom, ResellerClub, Key-Systems, OVH, XinNet, Name.com, RU-Center and InterNetX.

About Radix

Radix

Radix Registry (Radix FZC), is an active participant in ICANN's process to expand the internet naming system, and will aim to obtain rights to operate several new generic top-level domains. Radix has applied for 29 new, top level domains including .web, .music, .blog, and .shop. Radix is Asia's largest new gTLD applicant under this program, and expects to play a large role in the global diversification of the internet namespace. (Learn More)

Related topics: Domain Names, Top-Level Domains

WEEKLY WRAP — Get CircleID's Weekly Summary Report by Email:

Related Blogs

Related News

Topics

Industry Updates – Sponsored Posts

ICANN London Recap Webinar

Four Reasons to Move from .COM to Your .BRAND Domain

Neustar to Launch usTLD Stakeholder Council

Introducing the New .ORGANIC Domain: A Trusted, Credible Space for Organic Products on the Web

.WANG - 15,000 Registrations on Day One of General Availability

Dot Brand: Why Your Brand Needs Its Own Top-Level Domain

Afilias Announces Start of .BLACK Sunrise Period

Radix Launches Three New TLDs in Sunrise With Backing from 50+ Registrar Partners

.WANG General Availability Opens on June 30, 2014

Continuing to Work in the Public Interest

.Press Domain Names - The Changing Face of Journalism

LogicBoxes Waives Upfront Fees for New gTLD Vertical Integration Solutions

Radix Announces .Website Launch Timeline

.Host Timeline Released As Pioneer Program Kicks Off

TLD Registry Sponsored Xinnet's Partner Conference in Nanjing

Afilias Selected for CIO 100 Award

Victorian Government & ARI Agree to Long-Term .melbourne Partnership

.WANG Enters Landrush This Week

Public Interest Registry Offers New Internationalized Domain Names to General Public

Logicboxes Delivers Vertical Integration Solution for .WIEN Retail Operation, Netzadresse.at

Sponsored Topics