Home / Industry

DeviceAtlas Device Detection Solution Selected by Komli Mobile for Ad Serving Platform

Komli Mobile implements DeviceAtlas solution to assist ad network targeting and delivery

dotMobi, a leading mobile Web development solutions provider, today announced that Komli Mobile, the global mobile advertising network, has adopted DeviceAtlas® as its device detection solution. Komli Mobile, part of Komli Media — Asia Pacific's leading digital media technology platform, serves more than 20 billion ad impressions in over 60 countries each month, at the lowest-possible latency of less than two milliseconds.

Real-time identification and knowledge of a device's characteristics are required to deliver advertising that works on each requesting mobile device. But with the daily introduction of new devices and operating system revisions, staying up to date with device information can be a challenge. DeviceAtlas, however, is able to keep the Komli platform in concert with the fast-evolving device landscape.

"With hundreds of millions of ad impressions being handled on our platform every day, we need a robust and accurate device detection solution that can give us the intelligence to target and deliver ads accurately, quickly and correctly for our customers," said Amit Bhartiya, VP of Komli Mobile. "DeviceAtlas meets that need for us."

dotMobi COO Eileen O'Sullivan said, "High-speed, accurate device identification is a must for any advertising network. DeviceAtlas can quickly handle the millions of queries ad networks like Komli need — speedily, reliably and accurately. We are proud to help Komli Mobile extend its leadership position through the use of DeviceAtlas."

About Afilias - Mobile & Web Services

Afilias - Mobile & Web Services

Afilias Technologies Limited, a wholly owned subsidiary of Afilias plc, is an expert provider of mobile and web technologies that help companies to reach their customers, regardless of device, content, or context. Products include the DeviceAtlas device intelligence solution, the goMobi mobile website publishing solution and Developer tools such as mobiReady. Learn More

Related topics: Mobile, Top-Level Domains

 
   
WEEKLY WRAP — Get CircleID's Weekly Summary Report by Email:

Related Blogs

Related News

Explore Topics

Industry Updates – Sponsored Posts

Afilias Announces Relaunch of .GREEN TLD

New .PROMO Domain Sunrise Period Begins Today

US Court Grants DCA Trust's Motion for Preliminary Injunction on .Africa gTLD

Minds + Machines Group Announces Outsourcing Agreements, Web Address Change

.STORE Opens its Doors to Brands

Startup on .TECH New Top-Level Domain Receives $6.7 Million in Funding

United States Court Has Granted an Interim Relief for DCA Trust on .Africa gTLD

February Biggest Month to Date for Radix, Over 750K Domain Registrations

Best Practices from Verizon - Proactively Mitigating Emerging Fraudulent Activities

The Latest Mobile Web Report Q4 2015 from DeviceAtlas

Radix & WHMCS Offer Free .HOST Domains to All WHMCS Customers

New .BET Domain Now Available to the Public

Radix and SnapNames Announce Exclusive Partnership

Radix Gives Its TLD .SPACE a Makeover

New .PET Domain Available to the Public

.Store Set to Launch in April

Which New gTLDs May Impact Your Business? Try This Newly Updated Sortable File from MarkMonitor

Happy Birthday .sydney

MarkMonitor Takes a Look at Progress on New gTLD Program in Latest Report

2015 Trends: Multi-channel, Streaming Media and the Growth of Fraud

Sponsored Topics

Verisign

Security

Sponsored by
Verisign
Afilias

DNS Security

Sponsored by
Afilias
Port25

Email

Sponsored by
Port25
Afilias - Mobile & Web Services

Mobile

Sponsored by
Afilias - Mobile & Web Services