Jennifer Wolfe

Jennifer Wolfe

Dot Brand Strategy Advisor
Joined on October 12, 2014
Total Post Views: 34,879

About

Jen Wolfe is an author, digital leader and global IP strategist. She has written a series of highly acclaimed books, Digital in the Boardroom, Brand Rewired and Domain Names Rewired, endorsed by executives from Uber, the Motion Picture Association of AMerica, Microsoft, Procter & Gamble, General Electric, Warner Brothers, and more as cutting-edge thinking about the future of brands, how to manage digital in the boardroom and the impact of the new gTLDs. She interviewed leaders from Yahoo, Verizon, Harley Davidson, Time Warner, Microsoft, Procter & Gamble, Intel, Interbrand, Re/Max, Scripps Networks, Kimberly-Clark, Kraft Foods, International Paper, General Mills, and others to uncover trends in branding and technology.  She is the CEO of Dot Brand 360, a Dot Brand agency, working with Dot Brands to build and roll out effective strategies along with coaching C-Suite executives on the future of digital technology. 

Jen has been named one of the top global IP strategists by IAM magazine for four years in a row and one of the few in the world developing brand IP strategies. She also served on the GNSO Council of ICANN and currently chairs the GNSO Review Working Group.

Except where otherwise noted, all postings by Jennifer Wolfe on CircleID are licensed under a Creative Commons License.

Comments

2016 - Nov 15 on Brand Top-Level Domain and Brand Value