-
Blogs
-
News
-
Industry
-
Community
-
Topics
The Global Leader in Enterprise Brand Protection
Joined on March 18, 2009
Total Post Views: 67,075
| About |
The inherent openness and anonymity of the Internet are creating unprecedented challenges for enterprises. Fraud, brand abuse and unauthorized channels have moved online and are on the rise.
MarkMonitor is the only company offering comprehensive solutions and services that safeguard brands, reputation and revenue from online risks. With end-to-end solutions that address the growing threats of online fraud, brand abuse and unauthorized channels, MarkMonitor enables a secure Internet for businesses and their customers. The company's exclusive access to data combined with its patented real-time prevention, detection and response capabilities provide wide-ranging protection to the ever-changing online risks faced by brands today.
Domain Management™ — protects an enterprise's portfolio of domain names by providing 100% visibility and control over global domains.
MarkMonitor Brand Protection™ — protects against traffic diversion, unauthorized channels, counterfeit, pirated and gray market sales, false association, cybersquatting, and brand defamation.
AntiFraud Solutions — protects an enterprise's reputation and customers against phishing and malware attacks that can erode brand equity and customer trust.
Protecting Reputations, Revenues and Customer Relationships.
Headquartered in San Francisco, MarkMonitor has regional offices and operations centers in London, Boise, Washington, D.C., and New York. The global leader in enterprise brand protection, MarkMonitor currently safeguards more than half of the Fortune 100 brands.
The report reveals the total number of phishing attacks was at an all-time high, with attacks targeting social network sites increasing to represent two percent of all phish attacks in 2009. The report spotlights the techniques and scams used by fraudsters and cybercriminals to monetize web traffic using well-known brands as the lure. more»
MarkMonitor announces the availability of its Site Staydown Service, a new brand protection option designed to help brand owners shut down fraudulent websites and prevent counterfeit and pirated goods from reaching consumers. more»
Today ICANN published a draft model for soliciting Expressions of Interest for new generic top-level domains. According to the model, parties interested in submitting applications to acquire new gTLDs will be required to provide basic information about the application and a deposit of $55,000 which can be used as a credit against the full application fee of $185,000. more»
MarkMonitor recently investigated to what extent popular product searches led to websites offering counterfeit and pirated goods via paid search ads. The research examined 20 of the top 1,000 product-related searches in 2008 and focused on paid search ads across the three major search engines -- Google, Yahoo! and Bing. more»
For retailers and consumers, Cyber Monday marked the beginning of the online holiday shopping season. For cybercriminals, however, it marked the opening of their winter phishing season. Here at MarkMonitor, we are currently seeing an uptick in cybercriminal activity targeting online retailers' brands. more»
It's bad enough that malware is virally spread via paid search and social networking links. But now there are more accounts of it being spread via natural search links as well. In a practice called "SEO Poisoning," fraudsters use Search Engine Optimization (SEO) techniques to mix malware-laden search results with legitimate ones. more»
MarkMonitor's latest Brandjacking Index finds a parallel online system of pharmaceutical supply and demand fueled by continued growth in listings for pharmaceuticals on business-to-business exchange sites as well as increased traffic to illicit pharmacies. The report also reveals a growth in pharmaceutical brandjacking for popular drug brands. more»
Most brand owners are likely familiar with eBay's Verified Rights Owner (VeRO) program for requesting de-listings of illegal auction listings and that eBay has a solid track record for removing infringing listings -- close to 100%, in fact. What may be lesser known is that many major online marketplaces also have a decent track record for removing infringing listings. more»
MarkMonitor, the global leader in enterprise brand protection, announced today the company will be offering a series of webinars focusing on trademark law and brand holder rights in the Internet age. The webinar series will feature noted trademark law authority, Anne Gilson LaLonde, to educate companies on the changing landscape of brand holder rights online. more»
In recent MarkMonitor hosted webinar with Internet Retailer, 60% of those polled felt that cybersquatting and Search Engine Marketing (SEM) abuse - two prevalent forms of traffic diversion - were their top concerns, more so than other types of cyber abuse. more»
In a recent Washington Post article, Rod Beckstrom, former Director of the National Cyber Security Center and ICANN's newly appointed CEO, provided his initial views on ICANN, and its plans for the launch of new generic Top-Level Domains (gTLDs). more»
MarkMonitor, the global leader in enterprise brand protection, today released the company's latest Brandjacking Index that studies how fraudsters are abusing major financial brand names and topical subjects like refinancing or unemployment to lure unsuspecting consumers to questionable websites. more»
MarkMonitor announced today that Andrew Horton, director of product management, will present at the second annual Trademark, Anti-Counterfeiting and Grey Market Fraud Mitigation Summit. The conference will address the most aggressive "Act Before React" brand protection strategies to thwart counterfeiters from compromising brand integrity. more»
The Internet Corporation for Assigned Names and Numbers (ICANN) has recently released a number of important documents. This post includes brief synopses of these newly released documents. more»
The global software piracy rate rose to 41% in 2008 from 38% in 2007, costing rights owners an exchange-rate adjusted $50 billion, according to a joint study between the Business Software Alliance (BSA) and IDC released last week. One of the factors driving greater piracy is increased high-speed Internet access, particularly in emerging markets where piracy rates are the highest. more»
MarkMonitor today announced that SPIL GAMES, the world's ultimate online game destination, will be using MarkMonitor Domain Management to centrally manage SPIL GAMES' key domains. more»
MarkMonitor, the global leader in enterprise brand protection, today announced Facebook has selected MarkMonitor AntiFraud Solutions to supplement its own in-house security efforts in protecting users against malware attacks. more»
During the last ICANN meeting in Mexico City, ICANN identified four overarching issues with respect to the new introduction of new generic Top-Level Domains (gTLDs). One of the issues identified was the economic impact of new gTLDs... more»
Last week, the Office of the U.S. Trade Representative released a summary of the key elements of the proposed Anti-Counterfeiting Trade Agreement (ACTA) which aims to establish international standards for enforcing IP rights to more effectively combat counterfeiting and piracy. more»
MarkMonitor announces AntiFraud Solutions, offering patented technology to enable brand owners to prevent, detect and respond to phishing and malware attacks. Service leverages the extensive MarkMonitor network of relationships and technology designed to thwart phishing attacks in order to combat the rapidly expanding problem of malware targeting brands. more»
According to the latest figures released Monday by the Interactive Advertising Bureau and PricewaterhouseCoopers, online advertising last year reached $23.4 billion... One of the issues, which isn’t discussed in the report, is one that is of special interest to brand rights holders; registration of domains containing variations of famous marks. more»
By now, most companies have begun the process to understand how the introduction of new gTLDs (Generic Top-Level Domains) will impact their respective businesses. Some companies are considering submitting applications to operate their own branded gTLDs. Many others are focused on how to address the anticipated launch of new gTLDs defensively... more»
MarkMonitor has announced AntiFraud Solutions, offering patented technology to enable brand owners to prevent, detect and respond to phishing and malware attacks. MarkMonitor AntiFraud Solutions leverage the extensive MarkMonitor network of relationships and technology designed to thwart phishing attacks in order to combat the rapidly expanding problem of malware targeting brands.
more»
COCC, a leading provider of next generation technology services for financial institutions, has partnered with MarkMonitor, the global leader in enterprise brand protection, to help mutual clients protect their brands in the face of increasing Internet-based fraud. more»
Mexico City's ICANN meeting represented an important shift in direction for brand rights holder issues. All the work that the IP Community -- including ICANN's IP Constituency, our customers, concerned companies, organizations and individuals who commented on the draft applicant guidebook as well as MarkMonitor -- paid dividends. more»
MarkMonitor releases the company's latest Brandjacking Index, which finds that online abuse of many of the world's leading brands rose in 2008; report also reveals that 80% of abusive sites identified in 2007 were still active today, indicating brandholders must take a stronger stance against aggressive fraudsters. more»
Copyright © 2002-2010 CircleID.
Iomemo Inc.
All rights reserved unless where otherwise noted.
