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John Yunker

John Yunker

Author and founder of Byte Level Research
Joined on December 19, 2006 – United States
Total Post Views: 231,896


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John (at Byte Level Research consults with many of the world’s leading multinational companies, providing web globalization training and benchmarking services. Over the years, he has authored a number of landmark reports on website globalization and usability, including:

> The Web Globalization Report Card
> Mobile by Design
> Geolocation for Global Success
> The Art of the Global Gateway
> The Savvy Client's Guide to Translation Agencies

In his other life, he devotes his time to animal rights causes, and is author of the novel The Tourist Trail and cofounder of Ashland Creek Press

Comments

Gruber Gives Up On His IDN

Comment posted Oct 23, 2010 9:38 pm PDT — by John Yunker
That's a great point, though I don't think we're going to revert back to numbers. But I do see ASCII living for quite a long time — even if it's only behind the scenes. Technically, IDN is really not a…

Comment posted Oct 22, 2010 10:37 pm PDT — by John Yunker
Tina, The registries will certainly do their part to promote IDNs. And maybe we'll see a government or two mandate support for IDNs across various sectors. I also think Google and other search engines can do a great deal to…

Comment posted Oct 22, 2010 4:32 pm PDT — by John Yunker
Tina, That's a great point and I should have mentioned it. Gruber's IDN is not permitted under IDNA2008. So, going forward some of his issues (eventually all) should become a thing of the past. Now that ICANN is green lighting…

ICANN Approves IDNs for China, Taiwan, Thailand, Sri Lanka...

Comment posted Apr 07, 2010 12:44 am PDT — by John Yunker
Thanks Tina.

Comment posted Apr 06, 2010 3:00 am PDT — by John Yunker
Hi Jon — Very good point. I was quoting ICANN and my assumption was that they hadn't yet published all of the fast-track applications (or they had their counts wrong). But I'll look into it some more. Thanks.

Google Beats Facebook in Popularity Because it Supports More Languages (For Now)

Comment posted Mar 04, 2010 3:22 am PST — by John Yunker
And you're absolutely right that there is a "language curve" that companies progress along as they expand globally. In the early part of that curve, a company may add 3-5 languages per year and then this will taper as they…

Comment posted Mar 03, 2010 11:30 pm PST — by John Yunker
I don't disagree that there aren't diminished returns when you get past 22 languages — in both audience and revenues — but there are still plenty of opportunities. And if you manage your translation budget well, there's no reason companies…

The Chinese Domain Name Bubble Bursts

Comment posted Aug 19, 2009 5:18 am PDT — by John Yunker
Brett — good point. I didn't mean to call out a people — just the domain (and those who manage it).

Topic Interests

Domain Names, New TLDs, Web, ICANN, Cybercrime, Registry Services, Domain Management, Cybersecurity, Multilinguism, DNS, Internet Governance, Data Center, Privacy, Mobile Internet, Broadband, Policy & Regulation, Censorship, Email

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